Worked with Bud Light, Budweiser, Busch, Michelob Ultra, Stella Artois brand directors to conceptualize, design, copywrite, execute, and manage CRM campaigns to 1,000,000+ customers weekly
Worked directly with Barstool Sports to craft 360 campaigns including national TV spots, limited edition merch collabs, paid media campaigns, partnerships with NCAA Football Bowl Games, FDNY Hockey Game, and more. Through paid channels, creative email campaigns, and guerilla marketing we saw a multi-million dollar increase in revenue and an immeasurable increase in brand awareness - helping fuel a 35% sales growth YoY.
BRAND CAMPAIGNS
Mugsy Twill Chinos - 100% Sell-through rate - Became #2 best-selling SKU on site doing >$30 million sales annually.
Stick that in your printer and jam it.
BRAND CAMPAIGNS
Mugsy Golf - Entered the extremely competitive golf industry with a completely new line for the brand with attitude. Golf just got more fun.
BRAND CAMPAIGNS
Mugsy Thanksgiving 2024 - The Official Appearal brand of second plates. Outfits to flex on the in-laws. Perfect for post-turkey naps on the couch.
OH...YOU'RE STILL HERE?
Well this site was made strictly to win the pitch for a grill campaign...but you can see all of my design work here.
Now go away. Thanks